TULSA, Okla. – Promise Hotels, a privately owned hotel development and management company, has officially opened the doors to a new hotel in Tahlequah.

Tru by Hilton, a new four-story, 90-room, midscale hotel located at Cherokee Springs Plaza, began accepting guests on Thursday.

“The ongoing success of Cherokee Nation and its businesses truly benefits all of Oklahoma,” Cherokee Nation Principal Chief Chuck Hoskin Jr. said. “As our businesses grow more prosperous and create more meaningful jobs, we are able to maintain our tribe’s self-reliance, provide vital services to our citizens and expand our economic impact through partnerships with other successful companies, such as we’re celebrating today, to further develop a vibrant hub of industry and commerce throughout the Cherokee Nation reservation.”

City officials recently joined the Tahlequah Area Chamber of Commerce and executives from Promise Hotels, as well as the new hotel staff, for a ribbon-cutting ceremony.

“We’re very excited to announce the opening of the Tru by Hilton,” said Pete Patel, chief executive officer of Promise Hotels. “It’s been a pleasure to work with Cherokee Nation Businesses to develop this new, innovative hotel in the Cherokee Springs Plaza. We look forward to hosting people from all over the country and sharing the Cherokee hospitality.” 

Construction began on the new hotel in the fall of 2019. Roughly 25 employees with experience in the hospitality industry will staff the new location in Tahlequah.

The hotel marks the newest addition to Cherokee Springs Plaza. Cherokee Nation leaders and executives with Cherokee Nation Businesses toured the finished hotel before its official opening.

“Cherokee Springs Plaza and our partnering organizations, such as Promise Hotels, are already creating a positive and lasting impact for the Cherokee Nation and its capital of Tahlequah,” said Chuck Garrett, chief executive officer of CNB. “We are excited to see Tru by Hilton open its doors to guests while joining us in bringing new job opportunities and additional economic growth to the region.”  

The newest Hilton brand features a vibrant and energetic design with more than 2,880 square feet of mixed-use lobby space for guests to work, play, eat and lounge. The reimagined approach to hospitality enhances guest experiences and incorporates the convenience of technology through digital check-in and room selection, digital keys, and fast, complimentary Wi-Fi.

Designed to appeal cross-generationally, guests can now take advantage of complimentary amenities, including a Build Your Own ‘Top It’ breakfast, coffee and tea; smaller, more modern and efficiently designed guest rooms with oversized windows for natural light; and a multifunctional fitness center. Premium snacks, light meal options and single-serve wine and beer are available for purchase at the 24/7 retail market, "Eat. & Sip."

Cherokee Nation broke ground on Cherokee Springs Plaza in 2014. The 92,000-square-foot Cherokee Casino Tahlequah anchors the mixed-use development. Situated next to Cherokee Springs Golf Course, the plaza is also home to Oklahoma’s first Newk’s Eatery, as well as a Stuteville Ford, Buffalo Wild Wings, Sonic Drive-In and the area’s first Taco Bueno. Tahlequah’s only full-service Starbucks® location is expected to open at the plaza early next year.

Cherokee Springs Plaza is located in the heart of Tahlequah’s primary retail corridor, where nearly 30,000 vehicles pass by each day. For more information on Cherokee Springs Plaza, including leasing opportunities, visit www.CherokeeSpringsPlaza.com.